Tools & Tips for Agency Success #34 - The Recap Edition

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"Success is neither magical nor mysterious. Success is the natural consequence of consistently applying the basic fundamentals."
- Jim Rohn

Hey there,

It's always good to review the fundamentals.  Everyone knows what the right thing to do is, but getting reminders and reviewing best practices is a great habit to develop to optimize the potential of your Agency.

This week, we are looking at some of our most popular posts from the past year.

We hope you enjoy this recap. Also, please take one minute to click on the survey below, and let us know what you would like to see in future issues.


50 Things Keeping You From Scaling Your Agency (AgencyDocs)

Peter Kang (peterkang34), Barrel co-founder and CEO reflects on his last 15 years of running a digital agency, touching on points that cover fear, lack of discipline, and lack of systems. Here are the 50 items that blocked his agency's growth.

How to Build a Recruitment Process (Lucidchart)

A picture is worth a thousand words. Maybe the best way to document your recruitment process and communicate it to invested parties is to create a recruitment flowchart. This can map out your entire process in and make all dependencies and responsibilities clear to the many people that potentially are involved in the hiring process.


How To Run Project Kickoff Meetings: The Ultimate Guide

How you start a project sets the tone for how the rest of the project will run. The purpose of a kickoff meeting is to make sure everyone understands the project's background and you agree about what success looks like. This post also includes what to cover in a kickoff meeting and a sample agenda for the meeting.


Marketing Agency Proposals: How One Design Agency Closes $40K-60K Contracts 70% of the Time (Report Garden)

Common proposal mistakes and how to fix them and the exact process that one agency uses to close $40,000 – 60,000 projects 70% of the time.


Agency positioning – what does good look like? – Econsultancy (Econsultancy)

Your positioning will determine why someone will want to work with you and how you are different than all of the other agencies out there. Three main ideas go into excellent positioning; a vital sense of purpose, speaking to a specific audience and using accessible language.