Paid Social Media Marketing Proposal
We began offering paid social media marketing as a service in 2016 focusing on Facebook and Instagram advertising. Since then, it's quickly grown to be a reliable source of recurring monthly revenue for the agency.
After many experiments with our approach, we honed in on an engagement structure that made the most sense. First we start with Paid Social Strategy phase where we do our best to learn about the client, their business, competitors, and audit their current paid social marketing activities. We present our findings as well as a roadmap on what we would prioritize.
We then follow with an on-going retainer that allows us to continue managing their paid social media accounts and make optimizations on a monthly basis.
The proposal outlines the details of this approach. Not only are you setting the client up for success with the strategy, but it will ensure a smoother relationship once the monthly retainer starts.
This proposal template is in Word Document (.docx) format.