Agency Life

Good Revenue vs. Bad Revenue in Agency Business

Good Revenue vs. Bad Revenue in Agency Business
Not all revenue is created equal. In fact, there are distinctly good revenue vs. bad revenue when it comes to the agency business. When growing yo...

Ways to Deepen Client Relationships

Ways to Deepen Client Relationships
A look at some hard-learned lessons on ways to deepen client relationships. The more effectively an agency can systematize these behaviors and bring consistency to giving clients the attention they deserve, the more fruitful the relationships will become.

Effective Teamwork

Effective Teamwork: When your organization works as a team, the sum is greater than the parts; projects get completed easier, ideas flow, and the output gets better.
Teamwork is critical for a companies success and is becoming even more of a priority now with more and more companies building distributed remote teams.

Crisis Management: Dealing with COVID-19 as an Agency

Crisis Management: Dealing with COVID-19 as an Agency
As an agency, Barrel has been hit hard by the coronavirus crisis. Within a span of 2 weeks, we saw over 18 engagements–a combination of retainers ...

Preserving Web Agency Profits with a Discovery Engagement

Preserving Web Agency Profits with a Discovery Engagement
The All-to-Familiar Scenario “We have a budget of $50,000 for a new website. Please send us your proposal. And by the way, here’s the RFP outlinin...

Sources of New Business Referral Leads for an Agency (8 Types Examined)

Sources of New Business Referral Leads for an Agency (8 Types Examined)
In the 12+ years we've been in business, we've seen leads come from all kinds of places. Some have led to long, profitable relationships and othe...