Proposals are the lifeline of our business. Over the years, we've tested all kinds of formats and copy, trying to strike the balance of being detailed enough and being easy for clients to understand.
The Branding & Website Proposal is a template that we use for projects that involve brand development work and a straightforward marketing website using WordPress. It's typically used for small nonprofits, venture capital or private equity firms, consulting firms, and real estate properties. It outlines our process and also highlights the key deliverables for each stage of the project.
We've used variations of this proposal to win dozens of projects over the years. Comes in Word document format (.docx).